Meta tags don’t matter. Meta tags aren’t a magic Search Engine Optimization solution. Meta tags help determine how you rank in Google. Meta tags can affect the volume of incoming traffic to your website. You need Meta tags on every page of your website. You don’t Meta tags on any page of your website but the main page.
Let it clear, Depending upon what you read about search engine optimization, Meta tags are either the be-all, end-all of good SEO practices, or an irrelevant exercise overshadowed by more important things, namely site content and link popularity.
Over the years, the question of Meta tags has been discussed and debated by people in the SEO game, and in some cases sites have been taken to task to using certain words in Meta data not appropriate for the site’s material.
Whatever you choose to believe about Meta and such HTML tags, let it be clear that if you are going to implement such code on your site, it is best to do so correctly and in a way that will enhance rather than harm your site.
And another great tip you must also take into consideration, is the need for your website hosting not to be from a free hosting platform, but rather a purchased hosting account.
A quick survey of Meta tags, One thinks of Meta tags, more than likely two types come to mind. In actuality, there are a number of Meta tags that may be applied to the code of a webpage. The more popular ones include:
1. KEYWORDS – A repository for placing keywords relevant to the website in one place, to allow search engines to find and therefore cache the site appropriately.
2. DESCRIPTION – Working on the same principal of the KEYWORD tag, the DESCRIPTION tag allows the website owner to summarize the purpose of the site.
3. ROBOTS – This tag gives instruction to the search engine spiders that visit the site, either allowing or forbidding them to cache the information on the page.
4. COPYRIGHT – Affirms the ownership of the site, handy if copyrighted material is used.
5. GENERATOR – Confirms the type of publishing tool used to create the page. HTML editors like Dreamweaver or FrontPage may automatically insert this tag when a new page is created.
6. REVISIT – Instructs search engine spiders to visit the site at specific intervals, handy if you update often, though the validity of this tag has been debated.
Was this information useful? What other tips would you like to read about in the future? Share your comments, feedback and experiences with us by commenting below!